By Jason Kidd
Programmer, Talent, President/CEO
Jimmy Kimmel just got benched. ABC suspended Jimmy Kimmel Live! after his monologue about the killing of Charlie Kirk sparked outrage and political pressure. Whether you loved or hated what Kimmel said, here’s the bigger story: we’ve become a society where if you don’t like what someone says, you get them pulled off the air.
And that’s not new. Bill Maher lived through this in July 2002, when ABC canceled Politically Incorrect after his post-9/11 comments drew advertiser backlash. Howard Stern built a career out of pushing the limits — and paid for it with massive FCC fines, which CBS fought for years. Stern even released a book and cassette series called Crucified by the FCC that documented his battles, literally turning his violations into a collector’s item.
Broadcast Always Had Rules — and Consequences
When I signed my deal at WXYV in Baltimore, back when CBS owned the station, they handed me something I’ll never forget: a massive 300-page binder. Not HR paperwork. Not an employee handbook. This thing was filled with word-for-word transcripts of every single FCC violation CBS Radio had ever been hit with, plus the fines and rulings attached to each one.
CBS was in the middle of a firestorm at the time — advertisers threatening to pull, religious groups protesting outside affiliates in the Bible Belt, politicians calling for heads to roll. But CBS didn’t fold. They stood by their talent, fought the good fights, and gave us the roadmap:
“Here are the lines. You decide how close you want to get. But if you cross them, know what happens next.”
That’s what real accountability looks like — not censorship, not chaos, but clarity.
Cable News & Social Media: Free Passes?
Here’s where things get weird: cable TV is still exempt from most FCC content rules. That’s why you can flip between cable news networks and hear language and rhetoric you’d never get away with on a broadcast station at 8 PM. There’s no “safe harbor,” no fines for indecency, no requirement to serve the public interest.
And now, we have social media platforms that are the media for most of the planet. TikTok, YouTube, Instagram Live, X — these are today’s transmitters. The signal isn’t coming from a tower anymore — it’s coming over Wi-Fi. Instead of a program director choosing what airs, algorithms are deciding what content gets amplified, monetized, and pushed into millions of feeds.
Yet when harmful content goes viral, the platforms shrug: “We’re just the platform.” Section 230 of the Communications Decency Act — written in 1996, when we were all on AOL dial-up — gives them that shield.
We Need a 2025 Playbook
If Jimmy Kimmel can be suspended, if Maher can be canceled, if Howard Stern can be fined half a million dollars for a bit, if Janet Jackson can trigger a whole new era of FCC enforcement over a wardrobe malfunction — why should cable and social media get a free pass?
If we truly believe the Internet is the new broadcast band, then let’s stop running it on 1996’s laws. Here’s what we need:
- Modernized Section 230: Platforms that knowingly amplify harmful content should be accountable.
- Public-Interest Standards for Big Platforms: If you reach millions, you carry responsibility — just like broadcast license holders do.
- Algorithm Transparency: Show us how content gets promoted, and open those systems up to independent audits.
- Scaled Rules: Don’t bury small creators, but hold the giants to a higher standard.
- Digital “Safe Harbor” Zones: Content warnings, age gates, and responsible timing — a digital version of broadcast’s family-hour protections.
Closing Thought
We’re no longer in the Wild West. The Internet is the main stage. Wi-Fi is just the new over-the-air signal. It’s time to stop pretending that streaming platforms, cable networks, and social feeds are just neutral pipes.
As someone who has lived through FCC battles, advertiser firestorms, and real-world consequences, I know this: standards and accountability make for a better media landscape — not a worse one. The question is whether we’re willing to bring that same clarity and courage to the new broadcast band.
No comment yet, add your voice below!